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BLOOM/SS17

A fashion campaign shot at Lavenders of London. Rich foliage and florals created the perfect backdrop for tropical and exotic prints and block colour palettes. Another great collaboration with amazing creative talent.

Models : Johana @Nevs    Amy@Base

Photography : Shanice Mantey    HMUA : Talita Vignoto & Maggie Bonte

Art Direction, Production and Styling : Beige

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RILEY

An integrated fashion campaign for children's brand Riley including development of brand identity, fashion shoot, lookbook, print and digital.

Campaign included concept, art direction ,styling and shoot for model and still-life assets for use across all media. Typographic treatments and a script handwritten logo added to a sense of playfulness and freeform reflecting the essence of the brand.

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RILEY_01


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RILEY_02


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New Page


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RILEY_03


freda/shoot concept_SS16

Concept, Creative Direction and Digital Marketing Portfolio

HMUA: Marshall & Bonte

Models: Daisy & Sian @ Base

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FREDA_03


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FREDA_04


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MIRROR_01


Mirror / Mirror

Creative direction for integrated brand campaign for Miss Selfridge party wear collection. Concept/Art Direction : luxe tailoring with a monochrome and liquid metal colour palette. Set design included mirrored surfaces working with reflective shadow and light.  included model Store: large format windows, internal graphics and VM. Digital: content across homepage, email , press, lookbook and social channels.

Photographer: David Titlow

Hair: Marcia Lee at Caren

Make-up: Lyz Marsden at Caren

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MIRROR_07


DENIM LOUNGE/SS15

 #allinthejeans

Creative direction for integrated brand campaign for Miss Selfridge SS15 denim launch.

Concept/Art Direction : campaign shoot , still life shoot and video.

Product & Store: full category rebrand, logo design, wovens, tags and fit guides.
Window concepts, visual merchandising and display, large format destination graphics and marketing style guides.

Digital : Marketing & Press programme including direct mailer, PR & social media campaign.
Brand collaboration with music star and blogger Laurel. Digital hub combined content with editorialised product information
including homepage takeover, features, lookbook, emails, video content, street style, ways to wear and style guides.
All content optimised for desktop, Mobile and App devices for UK and International markets.

 

Photographer: Jackie Dixon

Hair: Kota at Caren

Make-up: Valeria at Caren

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VASHI / CONCEPT BOUTIQUE_SS16

Concept, Creative Direction and Shoot for pop up boutique for Vashi diamonds.

Photographer: Lottie Anderson

HMUA : Zoe Arena

Models : Hannah & Philipp @ Base

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THE ASSOCIATES/BRAND IDENTITY

Research, creative concept and brand identity design for new multichannel business development agency. 

Clean, simple graphic lines injected with pops of neon brights.

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THE ASSOCIATES_01


BP/ WORLD EXCHANGE PROGRAM

Creative concept and design for employee World Exchange program.

Brand Identity, Logo and contemporary graphic treatment for Travel Guide, Ticket/ Wallet and Biography Journal.

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New Page